Director of People Experience
As director of people experience at Liquid, Krystal passionately believes that people, talent and culture are the most important elements to a company’s success. Her own work experience stems from an agency background, most recently at W+K, Publicis and WPP. Krystal has both domestic and international knowledge in human resources, including three years in China, where she led and developed the HR department for a global advertising agency.
Krystal holds a Bachelor’s of Arts in management operations with a focus in human resources management from Washington State University. When she isn’t in the office, you can find Krystal reading a book, getting crafty or seeking adventure. She’s been known to choose her vacation destinations just so she can claim the best mountain biking spots.