Skip to content

Rule #17: Match form to function, function to form

rules of genius 17

Form doesn’t always follow function. Sometimes it works the other way around. The rule is simply this: form and function should be inseparable. When the shape of something matches its intended purpose, the marriage seems inevitable, as if no other combination could exist. This is the rightness component of beauty, the quality that sends clear signals of authenticity, integrity, honesty, and wholeness.