Connecting your Cx strategy to a clear path for execution is critical for success. The Cx blueprint is a powerful tool that connects the customer journey to the organizational capabilities and activities that are required to manage and deliver the experience.
A Cx blueprint contains your brand and Cx strategies, personas, journey maps and a roadmap. It’s a memorialization of your strategic intent and a powerful reference tool that you can come back to time and time again. You’ll use it when you’re planning new customer experiences, setting any kind of customer strategy, onboarding new teammates, prioritizing initiatives or any other activity that is informed by or affects your customers.
Other Cx services
Customer journey mapping
Cx service design
Bx, Cx and Ex Qualtrics partner