Media planning and media buying
Media planning and media buying are more complex than ever. With established relationships and the know-how to drive a strong ROI, we leverage our experience and relationships across various networks. We develop a synchronized, multi-channel custom media plan targeting your ideal customers with a cadence designed to guide them through the customer journey, helping you hit short-term goals while building long-term brand value.
Media buying
- TV
- Video
- OOH—Print, billboards, train and bus wrappings
- Transit station
- Paid search
- Targeted PPC, paid social and display
- Events and promotions
- Sponsorships
Media planning
- Multi-channel synchronization and optimization
- Audience targeting
- National, local and hyperlocal targeting
Other C+M services
Brand campaign strategy
Brand campaign management
Research and evaluation
Creative concepts and asset production
Brand campaign tracking