Mike’s experience and talents cross the disciplines of research, strategy and design. He brings proven expertise to developing brands that are genuine, unique and in alignment with the organization’s strategy end-goal. He has spent the past decade studying businesses and organizations for the sole purpose of helping clarify their story and relative position. Mike’s education and passion resides in communication, which is where he always ends up. Throughout his career, one goal has remained constant: making sure the message is clear. His experience ranges from Fortune 100 to startups and global enterprises to local small businesses. Mike has worked with numerous clients, including Silicon Valley Bank, Ernest Packaging Solutions, Hitachi, ThreatMetrix, Ironside, ZS Associates, Schreiber Foods, Mackay Sposito, Gillette and John Deere.