The inspiration. We specialize in experience at Liquid Agency. But what happens when you’re experiencing an experience that no one’s ever experienced before? You stay loose, go a little off script and find a way to bring levity while bringing everyone together. We did it by putting Zoom to good use (i.e. not for meetings), putting on some pants (totally your call, no pressure) and turning the cameras on ourselves and our talents.
We call it the Liquid Variety Show. It’s hosted by Johnny Vegas, aka Scott Gardner, in his signature powder blue leisure suit. And it’s something that’s keeping us connected and sane during this intensely strange time.
The hidden skills
The Client Director who worked in mixed-medium paints and has sold at galleries. The Chief Strategy Officer who crafted a cocktail while warning against the dangers of pre-made margarita mix. The Account Supervisor who owned her own cookie business and showcased a shelter-in-place-inspired collection live on air. Or the VP of Digital Experience that goes beautifully analog in his upstairs art studio. Sure, we knew Derek, Dennis, Hali and Daniel when we worked side by side. But oddly, we’re getting to know them even better when we’re apart.
The secret collections
Our VP of Employee Experience has a kick-ass concert poster collection with one hard and fast rule: she will not collect if she did not attend. Our Marketing Designer collects portfolio pieces, both from his graffiti art projects and his growing design business. Our ACD Copywriter boasts an impressive collection of Count Chocula boxes and memorabilia. And our Director of Client Services takes direction from his son when it comes to creating and displaying new worlds out of Legos.
The important stuff
Family. This probably should have come first. Whether it’s watching those builds come together with Ryan above, meeting our CEO’s wife and kids for the first time or just seeing the spouses and partners and four-legged creatures our coworkers come home to (stay home with) every day, it’s awesome. No tired platitudes. No schmaltzy analogies. No somber piano music.
It’s just awesome, that’s all.
CTA: Catch all three episodes below.