It's not every day a pro football league starts up from scratch. So when the recently formed A11FL asked Liquid to help them launch their new brand, we were more than excited. The rules are different in "A-eleven"—as you'll soon be hearing fans and commentators call it—because all eleven players on offense are eligible to receive the ball. Even if you don't follow football you can imagine the challenge we faced: creating a forceful new brand within an iconic American tradition.

For 32 years, the Regional Design Annual sponsored by PRINT magazine has evaluated the very best design work done across the USA and organized it by region. This year, two projects designed by Liquid Agency were singled out as some of the best work created on the West Coast. We're very proud of this accomplishment and wanted to share the good news with you.

During any economic downturn, brands have to see a really strong return on investment and make every piece of marketing count. When Europcar’s communications needed to make the biggest impact both on its website and through email campaigns, we knew we could deliver. Working together with digital media specialists, Liquid has not only delivered a great campaign, but has also produced an amazing response, up to 288% above average.

During any economic downturn, brands have to see a really strong return on investment and make every piece of marketing count. When Europcar’s communications needed to make the biggest impact both on its website and through email campaigns, we knew we could deliver. Working together with digital media specialists, Liquid has not only delivered a great campaign, but has also produced an amazing response, up to 288% above average.

It is clear to everyone in Liquid that there are no geographical boundaries to the brand thinking that we have developed, and we’re also finding there are very few cultural boundaries to great branding and design. Liquid Europe has recently helped its client Pulkovo Airport to win the European heat of this year’s CIS Routes Airport Marketing Awards.

Liquid Agency took home 12 awards at this year's ADDY Awards Gala, including two of the coveted ADDY Statuettes, representing work that was considered the best in its category. The ADDYs honor creative excellence by recognizing the best work of local agencies, as judged by a panel of peers. The party and awards ceremony was hosted by the Silicon Valley Chapter of the American Advertising Federation, on March 4 at the Marriott Hotel, downtown San Jose. This year's party was smaller than in previous years – a reflection of the tough economic climate – yet the mood was festive, as it seems that Silicon Valley is starting to show signs of recovery.