Archive for August, 2010
Marty at dConstruct 2010.
Going into it’s 6th year, dConstruct 2010 invites and brings together leading industry figures to explore the power of design thinking. Held this year on September 3 in Brighton, England, dConstruct is the affordable one day conference for those designing and building web applications.
Marty Neumeier, Director of Transformation at Liquid Agency, has been invited to speak at this exciting one day event. His latest book, The Designful Company, explores how complex business problems we face today can’t be solved with the same thinking that created them. Instead, we need to break away from traditional management approaches and start with designful thinking. In his session, Marty will explain why designful thinking will become the new best practice, and how you can leverage your unique position as a brand-builder to transform the way business does business in the 21st century.
Follow dConstruct on Twitter for the latest updates. Find out who the speakers are here.
No commentsMarty Neumeier at Brand ManageCamp 2010.
Brand ManageCamp 2010 is an intensive two-day conference that features the most engaging and dynamic speakers in branding. This year, Marty Neumeier, Director of Transformation at Liquid Agency has been selected along with twelve peers to speak at this renowned event in Las Vegas, September 21-22.
Created by experienced branders over eight years ago, the Brand ManageCamp marketing conference has become a place to generate new ideas today’s brands need in order to survive. Industry mavericks, best-selling authors, world-renowned experts – these leaders in innovative brand thinking will cover a wide variety of topics to help broaden perspectives, generate fresh, actionable ideas, and become a stronger marketer and a more dynamic leader. Some topics will include: Determine where to spend your precious marketing dollars, Drive innovation and creativity through a discipline of inspiration, Get big results by thinking and acting small, and much more.
“Industry professionals attend this conference because they want fresh inspirations on how to take their brand to the next level,” said Marty Neumeier. “I’m both honored and excited to be able to share what I’ve learned at an event like this.”
Marty will be speaking on Wednesday, September 22 about “How to build a culture of nonstop innovation” from his latest book, The Designful Company. In an era of fast-moving markets and leap-frogging innovators, companies can no longer merely “unlock” wealth. Today they have to actively “create” wealth, or end up in the fossil layers of business history. As a result, brand-builders have a once-in-a-lifetime opportunity to play a key role in the next management revolution.
Find out more about Brand ManageCamp 2010 here.
No commentsInnovation Workshop wins two Telly Awards.
We are proud to announce that Marty Neumeier’s Innovation Workshop won awards in two categories at this year’s Telly Awards. The Telly Awards receives more than 13,000 entries from all fifty states and five continents. Each year the Telly Awards honors the best television programs and commercials, as well as the finest video and film productions for broadcast, along with work created for the Web. Innovation Workshop is a 45-minute tutorial that helps individuals and teams to transform their company into a powerhouse of nonstop innovation. Branding expert Marty Neumeier presents concepts from his three bestselling “whiteboard” books — The Brand Gap, Zag, and The Designful Company — to give viewers the tools they’ll need to thrive in the new economy.
Using memorable principles and simple exercises, Neumeier leads workshops participants on a lively journey from traditional business thinking to “designful” thinking. “If you want to innovate,” says Neumeier, “you’ve got to design. Design thinking is the process that can turn a company into a leader.”
The 2010 Telly Awards honored the video in two non-broadcast categories: “How-to/Instructional” and “Training for Corporate Use.”
“We’ve received a lot of feedback about how the Innovation Workshop DVD has helped teams and organizations excel,” said Marty Neumeier, Director of Transformation at Liquid Agency. “I’m especially pleased that my peers have found merit in it.”
Neumeier’s books, on which the DVD is based, have won wide acclaim in management and marketing circles, including media stalwarts such as Fast Company and BusinessWeek. His second book Zag was named one of the “100 Best Business Books of All Time.”
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